Fractional Operating Firm for DTC Apparel

Most apparel founders
are great at product.
Few know if their
spend is profitable.

We are a fractional operating team — not an agency, not a consultant. We work alongside you on marketing, operations, creative, and finance. Everything is built around unit economics and profitability first.

$130M+

Ecommerce revenue driven

$500K

Monthly ad spend managed

15x

Brand scaled in 7 months

5x+

Media efficiency ratio

How We Work

A Milestone-Based Process

We analyze your business from first principles. Each milestone builds on the last. We do not move forward until the foundation is solid.

01

Validation

Is there real demand for your product and room to scale? We analyze the market before you commit.

02

Unit Economics

You're selling — great. But are you profitable? Can you become profitable? We find out.

03

AOV Engineering

How do we get your customers to buy more at once? We engineer average order value systematically.

04

CPA Engineering

How do we drop your cost per acquisition to reach your profitability target? We currently operate at a 5x MER on an accrual basis daily profitability run rate.

05

Creative Strategy

New image and video assets deployed across media buying channels to drive CPA down. AI-powered creative insights, full-funnel execution across Meta, Google, Amazon, and TikTok.

06

Accounting Structure

Daily profitability sheet. Accrual P&L. Cash basis P&L. 13-week cash flow forecast. Capital allocation decisions: line of credit vs. founder investment vs. credit.

07

COGS & Margin

Supplier negotiation — better unit costs, tiered pricing, payment terms. We help you keep more of every dollar you earn.

08

Financial Redundancy Removal

Audit of expenses, identification of gaps, and automation to replace manual overhead.

What We Bring

Full-Suite Operating Capability

Growth & Paid Media

  • Creative strategy, execution, and AI-powered insights
  • Consumer research and demand testing before committing to inventory
  • Full-funnel media buying across Meta, Google, Amazon, and TikTok

Operations & Inventory

  • Inventory modeling: ADS, days of cover, PO sizing, multi-PO simulations
  • Demand testing product ideas before placing purchase orders
  • Supplier negotiation — better unit costs, tiered pricing, payment terms

Finance & Accounting

  • Automated daily profit tracking on an accrual basis
  • Accrual and cash basis P&L statements
  • Rolling 13-week cash flow forecasting

Systems & Outsourcing

  • Customer service workflow design and outsourcing
  • AI tool integration for operations and creative automation

Who This Is For

Apparel founders already generating revenue.

You are doing $10K+ per month. You are growing. But you do not have the infrastructure to scale safely or profitably. You have no visibility into whether your spend is actually working until it is too late.

After working with us, you will not need a media buyer, a creative agency, or a CFO. You will have the tools, systems, and judgment to run it yourself.

Our commitmentIf we do not believe your brand can get there, we will tell you after the first call and a one-hour post-call discovery session. No wasted time on either side.

Who We Are

Operators, not advisors.

Saam

Co-Founder

Deep operating experience inside high-growth DTC apparel brands. Before launching their own brand, spent years at an 8-figure DTC company directly responsible for growth — managing combined ad budgets of ~$500K/month across Meta, Google, Amazon, and TikTok while hitting CPA targets consistently.

Brandon

Co-Founder

Between them, Saam and Brandon have personally driven over $130M in ecommerce revenue. They then built their own apparel brand from zero, scaling it 15x in 7 months to $61K/month with 44–48% profit margins and a 5x+ MER — while managing manufacturer negotiations, inventory systems, and the full P&L themselves.

Minimum Engagement

$5,000 / month

Retainer-based. Milestone-driven. Built around your P&L.

Book a Call

Ready to Scale?

Let's talk about your brand.

One call. One hour of discovery. If we do not think we can move the needle for you, we will tell you directly.

Book a Call